About the book: It is remarkable that companies like Rolex, BMW, and Louis Vuitton designed their logos over 100 years ago. Little changed, many of these symbols are still in use today. Jens Müller's addition to Logo Modernism describes the beginnings of our brands and gathers approx. 6,000 logos from the mid-19th century to 1940.
Biography: Jens Müller, born in 1982 in Koblenz, studied graphic design in Düsseldorf and has already won numerous national and international design awards. He is a professor of Corporate Design at the Dortmund University of Applied Sciences and a partner of the design studio Vista. As an author and editor, Müller examines the history of graphic design and the development of corporate graphic communication.
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These coffee table books come from the Berlin showroom of the renowned TASCHEN publishing house. As exhibit pieces, they may show minor signs of wear and tear, such as creased or slightly damaged covers. Together with our customers, we give these "imperfect" books a second life – a contribution to genuine sustainability.
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